O N - L I N E & O F F - L I N E M A R K E T I N G & C R E A T I VE S E R V I C E S
We've all been there - and despite having nearly twenty years' worth of experience marketing big brands and smaller more cuddly people, the thought of marketing myself still turns my stomach a little. I understand.
The key to getting over the embarrassment of putting yourself out there and finally being seen is to forget about 'you' for a minute, and remember that as a coach or therapist you're here to help people, and if your tribe can't find or connect with you either online or off, quite frankly my dear.... you're screwed!
You might be a therapist just looking for a more creative brand identity - one that actually has a thought behind it, and moves away from the usual hackneyed angels, crystals, & etherial symbolism. Or perhaps you've just set up your small coaching business and need a hand designing an eye-catching, cohesive identity; some posters, a business card, a leaflet and a user-friendly, cost-effective website. Either way, whatever the size of your job I can offer you marketing with soul, marketing that gets who you are and who you're trying to help; marketing that understands your budget and helps you grow your business to the size you'd like it to be:
Not too big, not too small. Just right for you and your business.
"When I first qualified as a reflexologist I was totally confident in my ability as a professional in this area, but had no idea where to start in terms of marketing myself. Meeting Kate was a breath of fresh air. We spent a short amount of time discussing my likes, dislikes and who I was as a person, and from this she came up with an amazing concept. It summed up both the image I wanted to portray for my business, but also captured the essence of who I am. I have no idea how she managed to get it so right, having only known me for such a short time!"
"Kate combines efficacy and professionalism with a really personal approach. She took time to get to know me, my business and what I was looking for. Using this, together with her expert knowledge and experience, she very quickly produced something that reflects me and my work and I am so pleased with the end result. I would really recommend working with Kate."
The proper 'know what I'm talking about' quals first:
BA Hons in English from King's; Art Direction & Copywriting Diploma from the legendary Watford advertising course (@West Herts College); Marie Forleo's online 'B-School' graduate & 'Lucky Bitch'.
The 'on the job' agency experience (creative & client services):
Ogilvy & Mather Direct (now OgilvyOne); Impact FCA!; Lambie Nairn (freelance); Design Clinic; Reach; Brandhouse (freelance & full-time).
The 'things I like to do in my spare time' section:
Riding horses (particularly a thoroughbred called 'Betty'), running, yoga, drawing, reading, un-cooking (making green smoothies & salads).
The natural therapy side of things:
IIR Reflexologist (AOR member), Massage & Aromatherapy (IFA & CtHA reg'd), certified Wellness Coach (Wellness Professionals at Work).
© Kate Tierney (Bristol Freelance & Tierney Holistic) 2015